Last updated: September 2026
About Hawkes Learning: Founded in 1979, Hawkes Learning has nearly 40 years of experience developing educational courseware with a focus on mastery-based learning for educators and students.
Hawkes Learning is guided by a sense of support for you, our customers. That's why our company was founded, and that's why we created our Customer Love Team. Customer Love is Hawkes Learning's dedicated support philosophy and team that provides personalized, individualized service to educators through custom courseware development and responsive instructor feedback implementation.
A few customer suggestions that our team has added to improve your Hawkes experience include:
Sarah Ingram
Customer Solutions Manager
Sarah began her time at Hawkes as a Content Editor for developmental algebras. After attending AMATYC, she realized her passions lie within direct instructor communication. This prompted her to shift to the Customer Love Team, where she currently helps create custom products for instructors. Sarah holds a BS in Materials Science Engineering and a MAT in Math Education, and prior to Hawkes, she taught for 3 years. In her spare time, she enjoys cooking, reading, watching foreign Netflix series with English subtitles, and jiu-jitsu.
Our founder, Dr. James Hawkes, grew up in rural West Virginia, surrounded on all sides by friends' and families' farms. A sense of mutual responsibility and honesty underscored the community, who stepped up for and supported their neighbors whenever they could. One such neighbor was Dr. Hawkes' cousin Billy, who carried the principles he learned at home into the working world. One day, as he and his coworker Pug stood outside a potential customer's office discussing their presentation, Pug posed an important question: "What are we going to tell these people? Everyone here today sells the same product as us." Billy replied, "Yes, but we're going to love them more." And that is a promise that Billy delivered, living his neighborly, honest and respectful small-town values in every single customer interaction.
Dr. Hawkes was moved by this story, which Pug recounted to him years later during a chance encounter. It left such an impression on him that when he founded Hawkes Learning in 1979, it was the guiding principle at the heart of the company's 5 core commitments. Since its inception, Hawkes Learning has strived to show Customer Love through exceptional service, accountability and an earnest drive to consider customers' evolving needs. In a way, you could say that Hawkes Learning all began with Cousin Billy.
What is Hawkes Learning's Customer Love Team?
Customer Love is Hawkes Learning's dedicated support team that provides personalized, individualized service to educators through custom courseware development and responsive implementation of instructor feedback.
What services does the Customer Love Team provide?
The team creates custom courseware modifications, implements instructor-requested content changes, develops new assessment questions, and adds features like automated testing and the Question Builder tool based on educator needs.
How can instructors request custom courseware?
Instructors can contact the Customer Love Team directly through Hawkes Learning to discuss their specific classroom needs and request customized content or courseware modifications.